Sony KDL-70XBR3 BRAVIA XBR series LCD Flat Panel HDTV

Sony Updated: 2007-08-11
Sony KDL-70XBR3 BRAVIA XBR series LCD Flat Panel HDTV

The 70" KDL-70XBR3 is the largest screen size in the BRAVIA® LCD line and pushes the limits of display technology with Full HD 1920x1080 resolution and amazing features such as 10-bit panel and picture processing, MotionFlow high-frame rate technology, Triluminos™ LED backlight, and x.v.Color. Available in an elegant piano black floating glass design, this remarkable television also includes 3 HDMI inputs, 2 component inputs and a PC input, all of which are 1080p compatible. BRAVIA Engine Pro with DRC-MFv2.5, Advanced Contrast Enhancer (ACE) and 178-degree viewing angles help to deliver a dynamic contrast ratio of 7000:1.

BRAVIA Engine™ PRO Full Digital Video Processor
Presenting the next evolution of the BRAVIA Engine™...BRAVIA Engine™ PRO. Sony improved on the great benefits of the BRAVIA Engine™ by adding a picture quality enhancement circuit called Digital Reality Creation Multi-function v2.5. DRC-MFv2.5 now has the added ability to process interlace, progressive and even HD video signals and because it has increased processing power over previous DRC-MF circuits, it can do its processing and output them to 1080p with the least amount of conversions avoiding degradation. (Native 1080p input signals are not processed through DRC-MFv2.5.) Add to this the crisp details, outstanding contrast, eye popping colors, and dramatically fine detail reproduction that DRC-MF circuitry is known for. And the best part of all is that DRC-MFv2.5 is user adjustable according to the video source. All of this helps define the reason why people want Sony TVs to begin with - unparalleled picture quality.

Full HD 1080
There are a lot of ways to define high-definition but BRAVIA Full HD means you’re getting the best resolution that high-definition has to offer consumers. Full HD 1080 means native 1920 x 1080 pixels and 1080p video inputs. Your lifestyle demands the best in high-definition and with BRAVIA Full HD 1080 products you get it.

1920 x 1080 Panel Resolution
When it comes to high-definition TV the pinnacle of performance is achieved by using native 1920 x 1080 progressive display panels. Full HD 1920 x 1080 panel resolution with over 2 million pixels (more than twice that of 720p HDTV) is exactly what you need to reproduce the 1080p content that can be delivered by our cutting edge 1080p Blu-ray disc™ player. And working with BRAVIA Engine™ PRO everything from standard definition and high definition is upconverted to 1080p for a picture so real it’s like you’re actually there.

Bravia HDTV’s performance have now advanced to the point that the color range can be limited due to limitations in the original video source, rather than the TV. Thanks to the adoption of a newly approved international color standard, xvYCC, which Sony participated in creating, the color space has been greatly expanded. 1.8 times as many natural colors as existing HDTV signals will now be faithfully reproduced. x.v.Color™ is the name Sony has chosen to promote video products that include xvYCC capability. Sony video products such as select Handycam® camcorder models and PlayStation® 3 video gaming consoles that include this capability along with select BRAVIA models are at the core of a complete HD solution designed to offer consumers the advantage from source to display. Colors can now be even more accurately reproduced and appear natural as they are in the natural world.

10-bit Processing and 10-bit Display
While it’s great to state that a TV is capable of creating billions of colors it’s a whole lot better when you have a display that can actually display them. That’s the logic behind Sony’s 10-bit processor and 10-bit display. Sony follows 10-bit processing with a true 10-bit panel, allowing 64 times the levels of expression. This means that you will see smoother transitions from color to color and subtle color changes faithfully reproduced versus 8-bit panels.

Motionflow™ 120Hz High Frame Rate Technology
Achieving smooth, natural motion reproduction starts with the right performance characteristics such as the ultra fast panel response times our BRAVIA® HD LCD TVs have. Taking motion performance to the next level requires innovation and expertise. Enter Sony’s Motionflow™ High Frame Rate technology. Motionflow doubles the amount of frames from 60fps to 120fps and does it the right way by using real-time calculation of every single frame of video to create entire new frames of information. The results are spectacular and unlock a new level of motion reproduction. Motion performance is smooth and natural; movies are free of “judder”.

Live Color Creation System
Decades of television know how allow us to realize that an LCD TV is more than just the panel; it’s actually part of a system. Exceptional picture quality starts with combining carefully chosen components and circuits along with spending hundreds of hours analyzing and adjusting them for optimal picture quality. Among these circuits are the color creation and processing functons. That’s what Live Color Creation is all about. It starts with the BRAVIA Engine™ PRO video processing system, which enhances primary colors and corrects half-tone colors for natural overall color.

Sony's TRILUMINOS LED backlight is used to create a pure white light by emitting pure red, green and blue light allowing for the creation of a wider spectrum of color (102% of the NTSC color gamut) and produces colors like you see them in the real world - inviting, vivid and natural.

HDMI™ and PC Connectivity
Designed for maximum versatility, Sony’s BRAVIA XBR3-Series LCD TVs are equipped with a comprehensive range of input interfaces. BRAVIA XBR3 Series TVs include (3) HDMI true1080/60p along with YPbPr & PC inputs1 to accommodate a variety of high definition video sources such as a PlayStation® 3 gaming system or a HD capable PC.

Advanced Contrast Enhancer (ACE) Function
Sony uses a dynamic backlighting system called ACE (Advanced Contrast Enhancement) on select BRAVIA TVs. ACE automatically senses the APL (Average Picture Level) of the video signal and adjusts the intensity of the backlight for improved contrast. Among the various methods to measure contrast ratio, Sony uses two. Dynamic Contrast2 is derived from measuring the range of black-white over a period of time. They yield the highest contrast ratios. XBR3-Series televisions have an excellent dynamic contrast ratio of up to 7000:1. Sony also measures BRAVIA televisions with a more stringent method that measures the amount of black-white levels that appear all at once on the screen. This method yields a more real world measurement of 1300:1. You see deep black levels without sacrificing subtle details contained in shadows and other dark areas of the picture.

Full HD 1080
There are a lot of ways to define high-definition but BRAVIA Full HD 1080 means you’re getting the best resolution that high-definition has to offer. With Sony BRAVIA HDTVs, Full HD 1080 means 1920 x 1080 pixels and 1080p video inputs. Your lifestyle demands the best in high-definition and with Sony Full HD 1080 products you get it.

1920 x1080 Panel Resolution
The pinnacle of high-definition performance: with over 2 million pixels (more than twice that of 720p HDTV), these panels deliver outstanding color depth and stellar picture quality. Ideal for the 1080p content from Sony’s cutting edge 1080p Blu-ray disc™ players or PlayStation PS3 gaming consoles.

BRAVIA Engine™ PRO Full Digital Video Processor
Get unparalleled picture quality from any video source. Sony’s unique Digital Reality Creation Multifunction picture enhancement circuit (DRC-MFv2.5) converts standard video to high definition quality. BRAVIA Engine PRO also reduces unwanted digital artifacts, maximizes picture performance and enhances color performance. The result: crisp details, bold contrast, and eye-popping colors for a picture so real it’s like you’re there.

Product Specifications
Aspect Ratio * 16:9
Screen Size * 70 inches measured diagonally
Television Type * Flat Panel
Closed Caption (CC) * Yes
ID1 Detection * Yes
Video Label * Yes
Native Resolution * 1080p
Contrast Ratio * 1300:1 (On-Screen)1
Display Resolution * 1920 x 1080
Tuner * ATSC, Clear QAM
Video Processing * Yes (BRAVIA Engine™ PRO)
Noise Reduction * Yes
Comb Filter * 3D Digital Comb Filter
DRC® MultiFunction Circuitry * Yes (DRC MF V2.5)
Game Mode * On/Off
Light Sensor * Yes
Picture Modes * Vivid, Standard, Custom
Wide Mode * Wide Zoom/ Normal/ Full/ Zoom
Display Technology * LCD (178° wide viewing angle LCD display panels)
Backlight Type * TRILUMINOS™ LED backlight
High Definition * Yes (Full HD 1080)
Live Color Creation * Yes
Audio Power Output * 22W (11W x2)
Steady Sound® Automatic Volume Control * Yes
Sound Mode * Dynamic, Standard, Custom
MTS Stereo Decoder * Yes
A/V Synch * Off/1/2/3
Digital Amplifier * Yes
SRS® TruSurround® XT Audio Effect * Yes
Dolby® Digital * Yes (AC3/ATSC only)
BBE® Digital * Yes
Channel Skip/Add * Yes
Favorite Channel * Yes
Speed Surf™ Channel Selection * Yes
Parental Control (V-Chip) * Yes
Programmable Timer * Yes
Sleep Timer * 15, 30, 45, 60, 90, Off
Timer Events * Timer 1, Timer 2
Clock * Yes
Power Save Mode * Standard, Reduced, Picture Off
Picture Freeze * Yes
Input Skip * Yes
Analog Audio Input(s) * 5 (1 Side/4 Rear)
Audio Out (Variable/Fixed) * 1 (Rear)
Component Video (Y/Pb/Pr ) Input(s) * 2 (Rear)
Composite Video Input(s) * 3 (2 Rear/1 Side)
Digital Audio Output(s) * 1 (Rear)
S-Video Input(s) * 1 (Rear)
Headphone Output(s) * 1 (Side)
PC Audio Input(s) * 1 (Rear)
PC Video Input(s) * 1 (Rear) D-Sub 154
HDMI™ Connection(s) * 3 (1 Side/ 2 Rear) - 1 rear input has L/R audio inputs (1080p for Rear Terminals x2 /1080i for Front Terminal x1) inputs
Power Consumption (in Operation) * 650W
Power Consumption (in Standby) * 0.5W
Power Requirements * 120V, 60Hz
Energy Star® Compliant * Yes
Dimensions (Approx) Width * 72 9/16" (1842mm) with pedestal; 72 9/16" (1842mm) without pedestal
Dimensions (Approx) Height * 44 1/2" (1131mm) with pedestal; 42 1/4" (1073mm) without pedestal
Dimensions (Approx) Depth * 16 9/16" (422mm) with pedestal; 5 15/16" (150mm) without pedestal
Weight (Approx.) * 204 lbs 10 oz (93Kg) with pedestal; 176 lbs 0 oz (80Kg) without pedestal
VESA * Yes (VESA Hole Mount Compatibility for Mounting Applications)